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7-Step to product launch
SELECT PRODUCT
Once we understand your product requirements in
detail, our experts will recommend a few concepts.
You select the concepts that best suit your product
and we establish a scientific rationale along with
ingredient selection and product claims.
REGULATORY & FEASIBILITY CHECK
We take care of all quality, regulatory, and safety
concerns, while ensuring compliance with the
guidelines and RDA limits for ingredients. We also
carry out feasibility and market availability studies
to ensure better product positioning on launch
FORMULA CONCEPTUALISATION
Once the paper formula is ready, we send you
the formulation specs for approval. At this point,
we also establish product format and claims.
We deliver only the best formulas to bring your
products to life.
PRODUCT DEVELOPMENT
Post completion of the pre-formulation trials
to assess ingredient compatibility, we optimise
formulation of the final product on a lab scale
batch. We then develop the lab scale product,
and post approval, take them to be scaled
STABILITY STUDIES
We follow guidelines for stability studies to
establish the product shelf life.
COMMERCIAL MANUFACTURING
We complete the technology transfer for the
batches and kickstart volume production
PRODUCT LAUNCH
We help you launch and market your product by
advising you on how your product can be best
positioned to meet the consumer’s needs